Pixar makes one movie a year. They always have multiple in development but they shift around animators to prioritize the one that’s releasing next. But it’s always been one movie a year. And we know how that’s worked for them — pretty damned excellent.
DreamWorks Animation is going to take the complete opposite approach. They’re going to release three movies a year. They’re working on a total of 12 movies. 12! It’s like a Brady Bunch of animation. Now, DreamWorks isn’t a bad studio. They’ve done Shrek, How to Train Your Dragon and Kung Fu Panda. The rest of their efforts haven’t been as great but they’re the second most successful animations studio behind Pixar.
I’m just not sure that this strategy will provide a quality difference. Perhaps they’ll make more money, but I can’t see them producing each one at a high quality. Here’s what they announced today:
- B.O.O: Bureau of Otherwordly Operations (Nov. 6, 2015)
- How to Train Your Dragon 3 (June 18, 2016)
- The Croods (March 22, 2013)
- Turbo (July 19, 2013)
- Mr. Peabody & Sherman (Nov. 1, 2013)
- Me and My Shadow (March 14, 2014)
- How to Train Your Dragon 2 (June 20, 2014)
- Happy Smekday! (Nov. 26, 2014)
- The Penguins of Madagascar (March 27, 2015)
- Trolls (working title, June 5, 2015)
- Mumbai Musical (working title, Dec. 19, 2015)
- Kung Fu Panda 3 (March 18, 2016)
They weren’t too clear on why they have to release three movies a year, but I’m going to assume it has to do with making more money. Possibly. Or they’re just bored. Or they have a bet with Pixar and they really don’t want to give up their pool table. [THR via Vulture]